Pierre et Vacances SA (VAC)

Profile

https://www.groupepvcp.com

Pierre et Vacances SA is a leading European operator in the tourism and property development sectors, specializing in holiday residences, villages, and hotels. Founded in 1967 by Gérard Brémond and headquartered in Paris, France, the company pioneered innovative concepts like vehicle-free ski resorts at Avoriaz and the 'Nouvelle Propriété' model, allowing property owners to retain usage rights while outsourcing rentals for steady income. It manages a vast portfolio under brands including Pierre & Vacances, Center Parcs, Sunparks, Maeva, Villages Nature Paris, and Adagio (in partnership with Accor), offering upscale to midscale accommodations such as apartments, cottages, domains, and city aparthotels. With operations spanning France, Belgium, the Netherlands, Germany, Spain, Italy, Switzerland, Austria, and beyond, it provides nearly 236,000 beds across approximately 300 sites, welcoming millions of guests annually for seaside, mountain, countryside, and urban stays. Pierre et Vacances SA emphasizes environmentally friendly leisure concepts, playing a pivotal role in the consumer cyclical tourism industry by blending property services with vacation experiences.