Harley-Davidson, Inc. (HOG)
NYSE
Closed
Oct 20, 2026
Day's Range
26.6452 wk Range
17.09Overview - HOG - Harley-Davidson, Inc.
Key Statistics
Valuation
Enterprise Value
3.84B
P/E (Trailing)
‪14.78‬
P/E (Forward)
‪13.43‬
PEG Ratio
‪-1.01‬
Price / Sales (TTM)
‪0.66‬
Price / Book
‪0.90‬
EV / EBITDA
‪8.99‬
Profitability
Gross Margin
‪31.74%‬
Profit Margin
‪4.78%‬
Operating Margin
‪5.63%‬
Return on Assets
‪1.62%‬
Return on Equity
‪6.09%‬
Ownership
Shares Outstanding
112.61M
Float
102.94M
Short % of Shares Outstanding
‪24.15%‬
Held by Insiders
‪1.18%‬
Held by Institutions
‪112.01%‬
Price stats
Beta
‪1.31‬
50-Day Avg
‪26.68‬
200-Day Avg
‪23.43‬
Dividends
Payout Ratio
‪40.38%‬
Frequency
Quarterly
Analyst Consensus
15 analysts
Average price target
‪$ 27.64‬Shariah Compliance
Report Date: Feb 20, 2025
Screened by Zoya using the AAOIFI methodology.
Market Cap - HOG - Harley-Davidson, Inc.
Peers - HOG - Harley-Davidson, Inc.
Peer Comparison
Compared with companies in Recreational Vehicles listed on NYSE.
- HOGNYSEHarley-Davidson, Inc.2.79BMarket Cap+2.34%52-week change14.78P/E (Trailing)‪4.78%‬Profit Margin
- BENNYSEFranklin Resources Inc16.25BMarket Cap+28.63%52-week change21.77P/E (Trailing)‪8.71%‬Profit Margin
- BCNYSEBrunswick Corporation3.98BMarket Cap+4.44%52-week change77.34P/E (Trailing)‪-1.52%‬Profit Margin
- DOONYSEBRP Inc. Subordinate Voting Shares3.72BMarket Cap+6.21%52-week change46.87P/E (Trailing)‪1.20%‬Profit Margin
- THONYSEThor Industries, Inc.3.30BMarket Cap-57.99%52-week change18.90P/E (Trailing)‪1.84%‬Profit Margin
- PIINYSEPolaris Inc.2.91BMarket Cap-36.47%52-week change80.78P/E (Trailing)‪-3.46%‬Profit Margin
- LCIINYSELCI Industries1.90BMarket Cap-8.26%52-week change9.29P/E (Trailing)‪5.24%‬Profit Margin
Profile Summary - HOG - Harley-Davidson, Inc.
About
Harley-Davidson, Inc. is a motorcycle manufacturer and lifestyle brand based in Milwaukee, Wisconsin. Harley-Davidson focuses on designing, producing, and selling heavyweight motorcycles across categories such as touring, cruiser, trike, standard, sport, adventure, and dual-sport models. The company also offers…
The information on this page is provided for general informational purposes only and is not investment advice.
Market data provided by Twelve Data. Shariah compliance data provided by Zoya. Charting by TradingView.
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