Auto Trader Group Plc (ATDRF)

Profile

https://www.autotrader.co.uk

Auto Trader Group Plc is a digital automotive marketplace that connects consumers, retailers, manufacturers, and other trade participants across the UK vehicle market. The company operates online platforms for buying and selling new and used cars, vans, bikes, and other vehicles, while also supporting listings, advertising, valuations, finance, insurance, and related services. Its products and services are designed to help users research, compare, and transact more efficiently within the automotive ecosystem. Auto Trader Group Plc also serves dealership and commercial customers through advertising solutions and tools that support vehicle inventory management and digital sales activity. Based in Manchester, the company plays a central role in the UK’s online automotive classifieds and marketplace segment, where data, search tools, and broad market reach are key to its position.