Baidu, Inc. (9888N)

Profile

https://ir.baidu.com

Baidu, Inc. is a leading technology company specializing in internet-related services and artificial intelligence, with its core operations rooted in China. Founded in 2000 and headquartered in Beijing, Baidu has established itself as a dominant provider of online search, AI solutions, and digital ecosystem products. The company operates through two main segments: Baidu Core and iQIYI. The Baidu Core segment encompasses its flagship search engine, extensive feed-based online marketing platforms, AI-powered cloud services, and knowledge-sharing products such as Baidu Wiki, Baidu Knows, and Baidu Experience. Noteworthy innovations within this segment include AI assistants like DuerOS, the Apollo autonomous driving platform, as well as conversational AI models and tools. The iQIYI segment offers an influential online entertainment platform that distributes a wide array of original and licensed video content, catering to millions of consumers. Baidu’s diversified services have significant influence across sectors such as digital marketing, cloud computing, smart transportation, and consumer digital media, reinforcing its status as a cornerstone of China’s digital economy.